Customer Bonding Richard Cross

ISBN: 9780844233192

Published: January 1st 1995

Paperback


Description

Customer Bonding  by  Richard Cross

Customer Bonding by Richard Cross
January 1st 1995 | Paperback | PDF, EPUB, FB2, DjVu, audiobook, mp3, ZIP | | ISBN: 9780844233192 | 3.32 Mb

A unique approach to creating lasting customer relationships beginning with awareness-building, this book explains how to build progressively stronger bonds--through reward systems, lifestyle involvement, value sharing, and empowerment networks.MoreA unique approach to creating lasting customer relationships beginning with awareness-building, this book explains how to build progressively stronger bonds--through reward systems, lifestyle involvement, value sharing, and empowerment networks. Dozens of case studies and real-life examples demonstrate how successful organizations have used customer bonding to improve loyalty.



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